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Inside Canyon
Inside Canyon
Inside Canyon
Inside Canyon
Inside Canyon
Inside Canyon
Inside Canyon
Canyon

Inside Canyon

A different kind of bike company.
Canyon’s story Why Canyon?
The Canyon Promise

Every day we create the bikes we dream of riding. Performance is our obsession. But performance isn’t given—it’s earned, with every pedal stroke and in every design.

1985: Opening our first bike shop

1985: Opening our first bike shop

It all started with a blue trailer, with Roman Arnold’s father importing bike parts and selling them while Roman was racing.
1996: The first-ever Canyon-branded mountain bike

1996: The first-ever Canyon-branded mountain bike

Canyon launches its first mountain bike in 1996, signalling a shift from a retailer to manufacturer. This marks a significant milestone in Canyon’s evolution.
1996 – 2001

1996 – 2001

A born leader: from 80s crits to industry-defining business moves, Roman Arnold has always been at the cutting edge of the industry.
2001: Exclusive focus on Canyon bikes

2001: Exclusive focus on Canyon bikes

Now exclusively selling Canyon-branded bikes across their complete portfolio, 2001 marked Canyon's arrival at the top table of international bike brands.
2002: Rebranding as Canyon

2002: Rebranding as Canyon

In late 2002, the company officially adopts the name Canyon, cementing its unique identity in the cycling industry.
2003: Online direct sales go live

2003: Online direct sales go live

In 2003, Canyon becomes the first bike brand to sell bikes online, directly to riders. The bold move changes the cycling world and sparks a period of remarkable growth.
2003 –2006

2003 –2006

Some things never change: back in the 80s, Roman Arnold made it his personal mission to provide riders with the latest, greatest gear. 40 years on, and Canyon are carrying the torch for a new generation of riders.
2006: Canyon goes international

2006: Canyon goes international

Canyon France become the first ever Canyon international partner. A further 15 markets were to follow, most recently Canyon USA in 2017.
2007: A new era in pro sports

2007: A new era in pro sports

Canyon make their first steps into WorldTour level team sponsorship with Unibet.com. Since then, a host of Grand Tour winners and World Champions have earnt their success aboard Canyon bikes.
2008: Global expansion

2008: Global expansion

Canyon’s expansion transcends national borders, with the company selling more bikes outside of Germany than within, marking a shift toward global prominence.
2010: Fastest bike in the peloton is born

2010: Fastest bike in the peloton is born

Canyon unveils the Aeroad--the first bike to prove that an aero bike can win at everything from hill climbs, to crits, to time trials. It's a game changer.
2015: Canyon becomes the triathlon leader

2015: Canyon becomes the triathlon leader

In 2015, Jan Frodeno piloted the Speedmax to the Ironman World Championship in Kona—the first of 8 World Championship titles accrued by the legendary tri bike.
2016: Canyon Factory goes live. A new era in pro sports

2016: Canyon Factory goes live. A new era in pro sports

The new, state-of-the-art Canyon Factory opens near Koblenz, massively increasing output potential and underlining Canyon’s credentials as a true industry leader.
2023: A new home for Canyon

2023: A new home for Canyon

Canyon’s new Headquarters and Innovation Lab provide a world-class platform for the brand’s future ambitions to set the standard for innovation in cycling.
2024: Spectral is Trail Bike of the Year

2024: Spectral is Trail Bike of the Year

Canyon's Spectral beats out the competition and wins Pinkbike's prestigious Trail Bike of the Year award.
2025: Canyon offers customizable bikes

2025: Canyon offers customizable bikes

Canyon debuts MyCanyon—a program that lets riders customize their new Aeroad’s color and key components. The program is expanding to include additional models.
2026

2026

Canyon’s ambition to change the world is stronger than ever.
Disruptive by design

Disruptive by design

We do things differently here. We pair meticulous German engineering with innovations that disrupt the status quo. End result? Race and award-winning bikes that deliver best-in-class performance. No compromises. Pure function. Pure Cycling.

Bikes for every terrain

The heart of Canyon

Best in class

  • Award-winning

    Award-winning

    The cycling press has spoken. Canyon bikes are consistent award winners.
    See award-winning bikes
  • The Canyon App

    The Canyon App

    Everything you need to set up and maintain your bike—right on your phone. Our app is the ultimate companion to your ride.
    Download the app
  • Always by your side

    Always by your side

    We sell directly to you, and stay connected with our community. With our growing retail and local presence, we are where you are.
    Find Canyon locations
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